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Hulakai Surf & Paddle

Surf shop in Waikoloa Village, HI

SurfSpotGuide verified
4.4 (44 reviews)
Waikoloa Village, HI
+1 (808) 896-3141Visit Website

About Hulakai Surf & Paddle

Hulakai Surf & Paddle in Waikoloa Village offers a curated selection of locally branded surf gear, apparel, and quality rentals alongside memorable ocean adventures. Customers frequently praise the knowledgeable and genuinely kind staff, like Lyrics and Olivia, for providing excellent service, detailed instruction, and high-quality equipment. This shop is ideal for visitors seeking authentic local guidance for rentals, quality board purchases, or engaging, personalized water tours.

The Good

Customers consistently praise the exceptional customer service, highlighting specific staff members like Lyrics, Olivia, Sarah, and Auntie Renee for being friendly, patient, knowledgeable, and going above and beyond (showing 'aloha spirit'). The guided tours (outrigger canoe/SUP) are highly rated for being enjoyable, peaceful, informative, and led by excellent local guides who share cultural knowledge. The selection of locally made, high-quality surf gear, clothing, and rash guards is appreciated. Rental experiences are often described as fast, friendly, with high-quality, pristine equipment and helpful recommendations for surfing/paddling spots.

Things to Consider

Several negative experiences were reported regarding specific rental interactions, particularly with snorkel gear being scratched and overpriced compared to local shops, coupled with a lack of helpful local advice. Some staff interactions were described as rushed, hostile, snarky, annoyed, confrontational, or dismissive, leading some customers to rent elsewhere. One severe complaint involved being falsely charged $200 for allegedly unreturned snorkel gear, involving poor communication from management. One reviewer noted the Waikoloa store vibe felt 'touristy' compared to the Hilo location, and another mentioned a lack of wetsuits and being charged for rental wax.

Shop Highlights

Everything you need to plan a visit to Hulakai Surf & Paddle.

Where You'll Find Hulakai Surf & Paddle

69-250 Waikōloa Beach Dr Unit B07, Waikoloa Village, HI 96738
Waikoloa Village, HI 96738

How to Reach Hulakai Surf & Paddle

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Features & Amenities

What makes this surf shop stand out.

Equipment Rental
Has Lesson Programs
Friendly Staff
Has Longboard
Has Stand Up Paddle Board
Has Apparel