Swim City
Surf shop in Sarasota, FL
About Swim City
Swim City in Sarasota, FL, offers a curated selection of true Florida style swimwear, resort wear for men and women, and quality beach accessories. Customers consistently praise the staff for their exceptional kindness, patience, and knowledgeable assistance in finding perfect fits and specific items. This shop is ideal for shoppers seeking high-quality, non-touristy apparel supported by personalized, above-and-beyond customer service.
The Good
Customers overwhelmingly praise the exceptional, knowledgeable, and friendly customer service provided by numerous staff members, specifically naming Day, Laura, Julie, Cathy, Cheryl, Cristy/Christy, Addy, Astrid, Jodi, Brittany, Nicole, and Blythe. Highlights include staff going 'above and beyond' to find specific items, offering personalized style advice, showing great patience (especially with difficult fittings or requests), and creating a welcoming atmosphere. The store is also commended for its great selection of quality brands (like Vuori, 7 Diamonds), true Florida style, reasonable prices compared to competitors, and convenient location with ample parking.
Things to Consider
The primary negative feedback concerns a lack of inclusive sizing, with one customer strongly stating the store 'hates fat women' due to a complete absence of plus-size items (above size 10 or 12). Other isolated negative comments include one instance of unhelpful and rude staff described as 'gossip mean girls,' one report of a terrible selection focused only on dark colors, and one instance where a customer felt ignored upon entering the store when staff were busy finishing tasks.
Shop Highlights
Everything you need to plan a visit to Swim City.
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Features & Amenities
What makes this surf shop stand out.
Friendly Staff
Good Prices
Has Sunglasses
Has Apparel
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